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Apple TV+ celebrates “Swagger” ahead of October 29 global premiere

Series stars and creators including NBA superstar Kevin Durant, Reggie Rock Bythewood, Isaiah Hill and more attend red carpet world premiere event
Press Release October 26, 2021
Quvenzhané Wallis, Kevin Durant and Isaiah Hill at the “Swagger” premiere
Quvenzhané Wallis, Kevin Durant and Isaiah Hill attend the red carpet premiere event for “Swagger.”

Today at the Brooklyn Academy of Music, Apple TV+ held the world premiere event for “Swagger,” the highly anticipated drama series inspired by NBA superstar Kevin Durant’s life experiences. Premiering globally with the first three episodes on Friday, October 29, 2021 on Apple TV+, followed by one new episode weekly, “Swagger” reveals what it’s like to grow up in America off the court for the players, their families and coaches who walk a fine line between dreams and ambition, and opportunism and corruption.

Kevin Durant and Isaiah Hill at the “Swagger” premiere
NBA superstar Kevin Durant and “Swagger” star Isaiah Hill. “Swagger” premieres globally October 29 on Apple TV+.

Attendees at the red carpet premiere included creator, showrunner and executive producer Reggie Rock Bythewood, executive producers Durant and Rich Kleiman, as well as series stars including Isaiah Hill, Academy Award nominee Quvenzhané Wallis, Tristan Mack Wilds, Tessa Ferrer, James Bingham, Solomon Irama, Ozie Nzeribe and Jason Rivera.

Reggie Rock Bythewood, Ozie Nzeribe, Sean Baker, James Bingham, Tessa Ferrer, Solomon Irama, Kevin Durant, Christina Jackson, Jordan Rice, Jason Rivera, Quvenzhané Wallis and Isaiah Hill at the “Swagger” premiere
The cast of “Swagger” (left to right): Reggie Rock Bythewood, Ozie Nzeribe, Sean Baker, James Bingham, Tessa Ferrer, Solomon Irama, Kevin Durant, Christina Jackson, Jordan Rice, Jason Rivera, Quvenzhané Wallis and Isaiah Hill.
Kevin Durant, Reggie Rock Bythewood and Rich Kleiman at the “Swagger” premiere
“Swagger” executive producer Kevin Durant, creator, showrunner and executive producer Reggie Rock Bythewood, and executive producer Rich Kleiman.

In “Swagger,” O’Shea Jackson Jr. stars as Ike, a former star player who’s now a youth basketball coach; Hill stars as Jace Carson, a basketball phenomenon who is one of the top-ranked youth basketball players in the country; Shinelle Azoroh plays Jenna, Jace’s mother who is determined to chart NBA success for her son; Wallis plays Crystal, a top young basketball player; Caleel Harris plays Musa, the team’s glue and point guard; Bingham plays Drew Murphy, a player from an affluent part of town; Solomon Irama plays Phil Marksby, the enforcer for a rival team; Nzeribe plays Royale, a sub-par player with a wealthy dad; Ferrer plays Meg Bailey, a former basketball player and coach for a rival team; Wilds plays Alonzo Powers, the grassroots division leader at a major shoe company; and Rivera plays Nick, a player from Puerto Rico with the drive to become the best player in the country.

Tristan Mack Wilds at the “Swagger” premiere
Tristan Mack Wilds at the red carpet premiere event for “Swagger,” premiering globally October 29 on Apple TV+.

“Swagger” is created by Bythewood, who also writes, directs and serves as showrunner and executive producer alongside Durant, Brian Grazer and Kleiman. The series is produced for Apple by Thirty Five Ventures, Imagine Television Studios, CBS Studios and Undisputed Cinema. Also serving as executive producers are Samie Kim Falvey, Francie Calfo and Samantha Corbin-Miller.

Apple TV+ offers premium, compelling drama and comedy series, feature films, groundbreaking documentaries, and kids and family entertainment, and is available to watch across all your favorite screens. After its launch on November 1, 2019, Apple TV+ became the first all-original streaming service to launch around the world, and has premiered more original hits and received more award recognitions faster than any other streaming service in its debut. To date, Apple Original films, documentaries, and series have been honored with 155 wins and 537 awards nominations.

About Apple TV+

Apple TV+ is available on the Apple TV app in over 100 countries and regions, on over 1 billion screens, including iPhone, iPad, Apple TV, Apple Vision Pro, Mac, popular smart TVs from Samsung, LG, Sony, VIZIO, TCL and others, Roku and Amazon Fire TV devices, Chromecast with Google TV, PlayStation and Xbox gaming consoles, and at tv.apple.com, for $9.99 per month with a seven-day free trial for new subscribers. For a limited time, customers who purchase and activate a new iPhone, iPad, Apple TV, Mac or iPod touch can enjoy three months of Apple TV+ for free.*

For more information, visit apple.com/tvpr and see the full list of supported devices.

*Special offer is good for three months after the first activation of the eligible device. One offer per Family Sharing group. Plans automatically renew until cancelled. Other restrictions and terms apply; visit apple.com/promo for more information.

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