PRESS RELEASE April 10, 2000

Pinnacle Systems and Apple Bring Uncompressed High-Definition Video to the Macintosh

Solutions Deliver Maximum-Quality Video at Breakthrough Prices

NAB2000, LAS VEGAS—April 10, 2000—Pinnacle Systems and Apple® today announced uncompressed standard-definition (SD) and uncompressed high-definition (HD) video solutions available only on the Macintosh®. Pinnacle Systems' TARGA Ciné, designed to take advantage of the incredible performance of the Power Mac™ G4, combined with Apple's Final Cut Pro™, delivers maximum-quality video capabilities for high-end media creators. For the first time, a fully configured uncompressed SD system is expected to start at under $10,000.
“Apple's blazingly fast Power Mac G4 and award-winning Final Cut Pro is the new platform of choice for desktop video editing,” said Philip Schiller, Apple's vice president of Worldwide Product Marketing. “Final Cut Pro and the new TARGA Ciné on a Power Mac G4 is a potent combination delivering the best uncompressed SD and HD video solutions at amazingly affordable prices.”
“Pinnacle Systems is very excited to bring its TARGA Ciné exclusively to the Mac,” said Mark Sanders, Pinnacle Systems' CEO. “The TARGA Ciné supports every major video format and scales easily from uncompressed SD to uncompressed HD—providing a solution unrivaled on any other personal computer.”
The TARGA Ciné, expected to be available this summer, delivers uncompressed SD and uncompressed HD video acquisition, creation and distribution; simultaneous output of SD and HD video; real-time 3:2 pull down for converting between 24fps and 30fps material; and two Digital Tether ports for connecting to a family of breakout boxes for flexible I/O options.
About Pinnacle Systems
Pinnacle Systems' broadcast, desktop, and consumer products provide video professionals and consumers cutting-edge digital video tools to create, store, distribute and view web enabled digital video easier and more affordably than ever before. Pinnacle Systems may be reached at (650)526-1600 or on the World Wide Web at www.pinnaclesys.com.
© 2000 Apple Computer, Inc. All rights reserved. Apple, the Apple logo, Final Cut Pro, Macintosh and Power Mac are either registered trademarks or trademarks of Apple. Other company and product names may be trademarks of their respective owners.

    Press Contacts

    Apple Media Helpline

    media.help@apple.com