PRESS RELEASE
14 March 2012
New iPad Arrives in the US & Nine Additional Countries on Friday
CUPERTINO, California―March 14, 2012―Apple today announced the new iPad, the third generation of its category defining mobile device, will arrive at Apple’s retail stores and the Apple Online Store (www.apple.com/uk) on Friday, March 16 at 8:00 a.m. local time in the UK, Australia, Canada, France, Germany, Hong Kong, Japan, Singapore, Switzerland and the US; along with Puerto Rico and the US Virgin Islands.
The new iPad features a stunning new Retina display, Apple’s new A5X chip with quad-core graphics and a 5 megapixel iSight camera with advanced optics for capturing amazing photos and 1080p HD video and still delivers the same all-day 10 hour battery life* while remaining amazingly thin and light. iPad Wi-Fi + 4G supports ultrafast 4G LTE networks in the US and Canada, and fast 3G networks around the world including those based on HSPA+ and DC-HSDPA.** Additionally, iPad 2 is available at a more affordable price starting at just £329 inc VAT.
Every customer who buys a new iPad at an Apple retail store will be offered free Personal Setup service, helping them customise their iPad by setting up email, loading new apps from the App Store and more, so they’ll be up and running with their new iPad before they leave the store.
Pricing & Availability
The new iPad Wi-Fi models will be available in black or white on Friday, March 16 for a suggested retail price of £399 inc VAT (£332.50 ex VAT) for the 16GB model, £479 inc VAT (£399.17 ex VAT) for the 32GB model and £559 inc VAT (£465.83 ex VAT) for the 64GB model. iPad Wi-Fi + 4G for ultrafast 4G LTE networks in the US and Canada and fast 3G networks around the world including those based on HSPA+ and DC-HSDPA, will be available for a suggested retail price of £499 inc VAT (£415.83 ex VAT) for the 16GB model, £579 inc VAT (£482.50 ex VAT) for the 32GB model and £659 inc VAT (£549.17 ex VAT) for the 64GB model. iPad will be sold in the UK through the Apple Store (www.apple.com/uk), Apple’s retail stores, and select Apple Authorised Resellers. Additionally, the incredible iPad 2 is now offered at a more affordable price of £329 inc VAT (£274.17 ex VAT) for the 16GB Wi-Fi model and just £429 inc VAT (£357.50 ex VAT) for the 16GB Wi-Fi + 3G model. iOS 5.1 and iTunes 10.6 are currently available as free software updates. iPhoto, iMovie 1.3 and GarageBand 1.2 are now available for £2.99 each from the App Store (www.itunes.com/appstore). Keynote 1.6, Pages 1.6 and Numbers 1.6 are available for £6.99 each from the App Store. Updates are available for free to existing customers.
The new iPad Wi-Fi models will be available in black or white on Friday, March 16 for a suggested retail price of £399 inc VAT (£332.50 ex VAT) for the 16GB model, £479 inc VAT (£399.17 ex VAT) for the 32GB model and £559 inc VAT (£465.83 ex VAT) for the 64GB model. iPad Wi-Fi + 4G for ultrafast 4G LTE networks in the US and Canada and fast 3G networks around the world including those based on HSPA+ and DC-HSDPA, will be available for a suggested retail price of £499 inc VAT (£415.83 ex VAT) for the 16GB model, £579 inc VAT (£482.50 ex VAT) for the 32GB model and £659 inc VAT (£549.17 ex VAT) for the 64GB model. iPad will be sold in the UK through the Apple Store (www.apple.com/uk), Apple’s retail stores, and select Apple Authorised Resellers. Additionally, the incredible iPad 2 is now offered at a more affordable price of £329 inc VAT (£274.17 ex VAT) for the 16GB Wi-Fi model and just £429 inc VAT (£357.50 ex VAT) for the 16GB Wi-Fi + 3G model. iOS 5.1 and iTunes 10.6 are currently available as free software updates. iPhoto, iMovie 1.3 and GarageBand 1.2 are now available for £2.99 each from the App Store (www.itunes.com/appstore). Keynote 1.6, Pages 1.6 and Numbers 1.6 are available for £6.99 each from the App Store. Updates are available for free to existing customers.
Starting March 23 the new iPad will be available in Austria, Belgium, Bulgaria, Czech Republic, Denmark, Finland, Greece, Hungary, Iceland, Ireland, Italy, Liechtenstein, Luxembourg, Macau, Mexico, The Netherlands, New Zealand, Norway, Poland, Portugal, Romania, Slovakia, Slovenia, Spain and Sweden.
**4G LTE is supported only on AT&T and Verizon networks in the US and on Bell, Rogers and Telus networks in Canada. Data plans sold separately.
Apple designs Macs, the best personal computers in the world, along with OS X, iLife, iWork and professional software. Apple leads the digital music revolution with its iPods and iTunes online store. Apple has reinvented the mobile phone with its revolutionary iPhone and App Store, and is defining the future of mobile media and computing devices with iPad.
NOTE TO EDITORS: For additional information visit Apple’s PR website, or call Apple’s Media Helpline at 020 8218 1440.
- © 2012 Apple Inc. All rights reserved. Apple, the Apple logo, Mac, Mac OS, Macintosh, iPad, Retina, iSight, App Store, Apple Store, iTunes, iPhoto, iMovie, GarageBand, Keynote, Pages and Numbers are trademarks of Apple. Other company and product names may be trademarks of their respective owners.