PRESS RELEASE
03 November 2006
Apple Announces New 8GB Model of iPod nano (PRODUCT) RED Special Edition
CUPERTINO, California - November 3rd, 2006
Apple today announced a new 8GB model of the iPod nano (PRODUCT) RED Special Edition in response to outstanding customer demand. The new 8GB iPod nano (PRODUCT) RED Special Edition holds up to 2,000 songs and is available for £169 (inc VAT), joining the 4GB model priced at £129 (inc VAT). Both models come in a beautiful red aluminium enclosure and feature 24 hours of battery life, Apple's innovative Click Wheel and an incredibly thin and light design. Apple will contribute $10 from the sale of each iPod nano (PRODUCT) RED to the Global Fund to help fight HIV/AIDS in Africa.
“Customer response to the iPod nano (PRODUCT) RED Special Edition has been off the charts”, said Greg Joswiak, Apple's vice president of Worldwide iPod Product Marketing. “We're thrilled to add a second model with 8GB of capacity, enough for 2,000 songs, so customers have yet another choice in supporting this important cause”.
(RED) was created by U2 lead singer Bono and Bobby Shriver to engage business in the fight against AIDS in Africa by getting the world's most iconic companies to make uniquely branded products. The Global Fund to Fight AIDS, Tuberculosis and Malaria was established in 2002, with the support of the world's leaders and UN Secretary General Kofi Annan, to dramatically increase resources to fight three of the world's most devastating diseases, and to direct those resources to areas of greatest need by supporting locally-driven strategies. To date, the Global Fund has committed US$5.2 billion to more than 363 programmes in 131 countries. For more information about (RED) please visit www.joinred.com.
Pricing & Availability
The new 8GB iPod nano (PRODUCT) RED will be available through the Apple Store beginning today and in Apple's retail stores this weekend. All iPod nano models include redesigned earbud headphones providing superior comfort, fit and sound quality, and a USB 2.0 cable. The second generation iPod nano features up to 24 hours of battery life and completely skip-free playback*.
The new 8GB iPod nano (PRODUCT) RED will be available through the Apple Store beginning today and in Apple's retail stores this weekend. All iPod nano models include redesigned earbud headphones providing superior comfort, fit and sound quality, and a USB 2.0 cable. The second generation iPod nano features up to 24 hours of battery life and completely skip-free playback*.
iPod nano requires a Mac with a USB 2.0 port and Mac OS X version 10.3.9 or later and iTunes 7.0.2 or later; or a Windows PC with a USB 2.0 port and Windows 2000 (Service Pack 4), Windows XP Home or Professional (Service Pack 2) and iTunes 7.0.2 or later. Internet access is required and a broadband connection is recommended.
- * Battery life and number of charge cycles vary by use and settings. See www.apple.com/uk/batteries for more information. Music capacity is based on four minutes per song and 128-Kbps AAC encoding; actual capacity varies by content. Photo capacity is based on iPod-viewable photos transferred from iTunes.
- Apple UK's home page on the World Wide Web: https://www.apple.com/ukApple's home page on the World Wide Web: https://www.apple.comTo access Apple press releases, background material, product photography and contact information on the Web, visit Media & Analyst Information at: https://www.apple.com/uk/prApple, the Apple logo, Mac, Mac OS, Macintosh, iMac, MacBook, Leopard, iLife, iSight, AirPort Extreme, FireWire, SuperDrive, iPhoto, iMovie, GarageBand, Time Machine, Finder, Spaces, iChat, Time Capsule, Apple Store, AirPort Express, AppleCare, iWork, Logic, Final Cut, Aperture, Xserve, iTunes, iPhone, iPad, iPod, iPod nano, iPod touch, iPod classic, iCal, Apple Store, Multi-Touch, MacBook Air, Spaces, Snow Leopard, SuperDrive, AirPort Extreme, MagSafe and Bonjour are trademarks of Apple. Other company and product names may be trademarks of their respective owners.