PRESS RELEASE
02 September 2010
Apple Premieres New Apple TV for Breakthrough Price of NZ$170 inc GST
AUCKLAND, New Zealand—2 September 2010—Apple® today announced the new Apple TV® which offers the simplest way to watch your favourite HD movies for the breakthrough price of just NZ$170 inc GST. Apple TV users can choose from the largest online selection of HD movies to rent, including first run movies for just a Recommended Retail Price of NZD$7.99 inc GST.
Apple TV also streams content from YouTube, Flickr and MobileMe™, as well as music, photos and videos from PCs and Macs to your HD TV. Enjoy gorgeous slideshows of your photos on your HD TV using Apple TV’s selection of built-in slideshows. Apple TV has built-in HDMI, Wi-Fi, Ethernet and an internal power supply for easy set-up and features silent, cool, very low power operation in an enclosure that’s less than four inches square—80 percent smaller than the previous generation.
“The new Apple TV, paired with the largest selection of online HD movies, lets users watch Hollywood content on their HD TV whenever they want,” said Steve Jobs, Apple’s CEO. “This tiny, silent box costing just RRP NZD170 inc GST lets users watch thousands of HD movies and makes all of their music, photos and videos effortlessly available on their home entertainment system.”
Apple TV users can now rent thousands of movies in HD, with most new releases available the same day they are released on DVD.
Apple TV users can enjoy millions of YouTube videos, more than 200,000 podcasts, thousands of Internet radio stations and personal photos from MobileMe and Flickr with several gorgeous new slideshow themes. Music, videos and photos can also be streamed from PCs and Macs, turning your HD TV into the hub of your home entertainment system.
Apple TV set-up is quick and easy with a single HDMI cable connection (HDMI cable sold separately). Just connect Apple TV to your HD TV, join a Wi-Fi network and with a few clicks on the seven-button aluminium Apple Remote, you have access to amazing content. Users can also control Apple TV with their iPhone®, iPad™ or iPod touch® using the Remote app, available as a free download on the App Store℠.
Pricing & Availability
Apple TV will be available late this month for a suggested retail price of NZ$170 RRP inc GST and can be pre-ordered beginning today on Apple’s online store (www.apple.com/nz/). Apple TV, which comes standard with an aluminium Apple Remote, will be available through the Apple’s online store, and Apple Authorised Resellers. Apple TV requires an 802.11b/g/n wireless network or Ethernet network, a broadband Internet connection and a high definition TV capable of 720p. iTunes movies rentals are only available in the US, Australia, Canada, France, Germany, Ireland, New Zealand and the United Kingdom.
Apple TV will be available late this month for a suggested retail price of NZ$170 RRP inc GST and can be pre-ordered beginning today on Apple’s online store (www.apple.com/nz/). Apple TV, which comes standard with an aluminium Apple Remote, will be available through the Apple’s online store, and Apple Authorised Resellers. Apple TV requires an 802.11b/g/n wireless network or Ethernet network, a broadband Internet connection and a high definition TV capable of 720p. iTunes movies rentals are only available in the US, Australia, Canada, France, Germany, Ireland, New Zealand and the United Kingdom.
- Apple, the Apple logo, Mac, Mac OS, Macintosh, Apple TV, MobileMe, iTunes, iPhone, iPad, iPod touch and App Store are trademarks of Apple. Other company and product names may be trademarks of their respective owners.