PRESS RELEASE 25 February 2010

iTunes Store Tops 10 Billion Songs Sold

NEW ZEALAND, Auckland—26 February 2010—Apple today announced that music fans have purchased and downloaded over 10 billion songs from the iTunes Store (www.itunes.com/nz), the world’s most popular online music and movie store. The 10 billionth song, “Guess Things Happen That Way” by Johnny Cash, was purchased by Louie Sulcer of Woodstock, Georgia. As the winner of the iTunes Countdown to 10 Billion Songs, Louie will receive a US$10,000 iTunes Gift Card. iTunes is the number one music retailer in the world and features the world’s largest music catalogue with over 12 million songs.
“We’re grateful to all of our customers for helping us reach this amazing milestone,” said Eddy Cue, Apple’s vice president of Internet Services. “We’re proud that iTunes has become the number one music retailer in the world, and selling 10 billion songs is truly staggering.”
The iTunes Store has a catalogue of over 12 million songs, movies and podcasts. With Apple’s legendary ease of use, pioneering features such as integrated podcasting support, the ability to turn previously purchased tracks into complete albums at a reduced price, and seamless integration with iPod and iPhone, the iTunes Store is the best way for Mac and PC users to legally discover, purchase and download music and video online.
Press Contacts:
Jesse James
Apple
jjames@asia.apple.com
+61 2 8987 8264
Fiona Martin
Apple
fmartin@asia.apple.com
+61 2 8987 8230
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