PRESS RELEASE 26 June 2014

Apple Brings Vibrant Colours & iSight Camera to Most Affordable iPod touch Model

iPod touch Lineup Now Starting at INR 16,900

CUPERTINO, California—June 26, 2014—Apple today announced its 16GB iPod touch is now available in vibrant colours and equipped with a 5 megapixel iSight camera for just INR 16,900. The entire iPod touch lineup features the 5 megapixel iSight camera with 1080p HD video recording, brilliant 4-inch Retina display, Apple's A5 chip and FaceTime camera. iPod touch features an ultra-thin and light anodised aluminium design and is available in pink, yellow, blue, silver, space grey and (PRODUCT) RED*. iPod touch comes in a 16GB model for INR 16,900, 32GB for INR 20,900, and 64GB for INR 24,900. 
iPod touch comes with iOS 7, offering more than 200 features including Camera app filters that let you easily add real-time photo effects. Additionally, the Photos app offers ways to automatically organise your photos based on time and location. With iCloud Photo Sharing, it’s simple to share photos and videos with exactly the people you want to see them and your friends and family can comment and access their shared streams from any iPhone, iPad, iPod touch, Mac or PC at any time. This fall, iOS 8 will be supported on the entire iPod touch lineup.
With the revolutionary App Store on iPod touch, users in 155 countries have access to over 1.2 million apps for iPhone, iPad and iPod touch, including hundreds of thousands of games. More than 75 billion apps have been downloaded from the App Store. Customers also have the iTunes Store at their fingertips, giving instant access to an incredible selection of music, TV shows, movies and books to purchase and download directly to their iPod touch.
Pricing & Availability
iPod touch 16GB is available starting in the US today and worldwide in the coming days, in pink, yellow, blue, silver and space grey through Apple Authorised Resellers for a suggested price of INR 16,900 (INR 14,863.68 ex VAT). Starting today, the 32GB and 64GB models have been repriced worldwide, at a suggested price of INR 20,900 (INR 18,381.71 ex VAT) for the 32GB model and INR 24,900 (INR 21,899.74 ex VAT) for the 64GB model. iPod touch requires a Wi-Fi connection or a Mac with a USB 2.0 or USB 3.0 port, Mac OS X v10.6.8 or later and iTunes 10.7 or later; or a Windows PC with a USB 2.0 port and Windows 7, Windows Vista or Windows XP Home or Professional with Service Pack 3 or later and iTunes 10.7 or later. An Apple ID is required for some iPod touch features.
*(PRODUCT) RED is available in select countries via the Apple Online Store.
Press Contact:
Mandy Hershon
Apple
mhershon@apple.com
+44 (0)20 3284 6194

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