Say hello to the latest generation of iPhone.
Shop now for everyone.
Apple Immersive
Go front row at the world’s biggest dog show. Only on Apple Vision Pro.1
The ultimate way to watch your health.
The new Black Unity band. Inspired by the power of connection.
Now supercharged by the M3 chip.
Advanced AI performance and game-changing capabilities.
Sky blue color.Sky high performance with M4.
Get HK$1,400-HK$5,800 in credit when you trade in iPhone 13 or higher.2