Apple & Donate Life America Bring National Organ Donor Registration to iPhone

Cupertino, CA and Richmond, VA — July 5, 2016 — Apple and Donate Life America announced today that, for the first time ever, iPhone users will be able to sign up to be an organ, eye and tissue donor right from the Health app with the release of iOS 10. Through a simple sign up process, iPhone users can learn more and take action with just a few taps. All registrations submitted from iPhone are sent directly to the National Donate Life Registry managed by Donate Life America. The ability to quickly and easily become a nationally-registered donor enables people to carry their decision with them wherever they go.

“On average, one person dies every hour in the United States waiting for an organ transplant because the demand for lifesaving transplants far exceeds the available supply of organs — and one donor can save as many as eight lives,” said David Fleming, President & CEO of Donate Life America. “By working with Apple to bring the National Donate Life Registry to the Health app on iPhone, we’re making it easier for people to find out about organ, eye and tissue donation and quickly register. This is a huge step forward that will ultimately help save lives.”

Over 120,000 Americans are currently waiting for a lifesaving transplant — and every 10 minutes, a new individual is added to the national transplant waiting list. Each organ donor can save as many as eight lives and heal many more through the gifts of tissue and eye donation. In the absence of donor registration, families are left to make the decision about donation in what is often the worst moment of their lives, the sudden and unexpected loss of a loved one.

“Apple’s mission has always been to create products that transform people’s lives. With the updated Health app, we’re providing education and awareness about organ donation and making it easier than ever to register. It’s a simple process that takes just a few seconds and could help save up to eight lives,” said Jeff Williams, Apple’s chief operating officer. “Together with Donate Life America, we’re excited to deliver this new feature to iPhone users in the US with iOS 10.”

The Health app on iPhone provides a complete view of your health and fitness data all in one place. The app includes Medical ID, which makes critical health information available in case of emergency to first responders and is accessible from the iPhone lock screen. Medical ID can display categories like medical conditions, allergies, medications, blood type and emergency contacts. And with iOS 10, Medical ID offers the ability to register as an organ, eye and tissue donor with Donate Life America.

Availability
The developer preview of iOS 10 is currently available to iOS Developer Programme members at developer.apple.com, and a public beta programme will be available to iOS users this month at beta.apple.com. iOS 10 will be available this fall as a free software update. For more information, visit apple.com/ios/ios10-preview.

Donate Life America is a 501(c)3 not-for-profit alliance of national organisations and state teams across the United States committed to increasing organ, eye and tissue donation. Donate Life America manages and promotes the national brand for donation, Donate Life, and assists Donate Life State Teams and national partners in facilitating high-performing donor registries including the management of the National Donate Life Registry; developing and executing effective multi-media donor education programmes; and motivating the American public to register now as organ, eye and tissue donors. For more information, visit DonateLife.net.

Press Contacts:
Hilary Czarda
Donate Life America
hczarda@donatelife.net
+1(804) 377-3584

Rob Saunders
Apple
media.emea@apple.com
+44 (0)20 8278 1440