PRESS RELEASE
September 24, 2008
Alliance Films Now on the iTunes Store in Canada
Sex and the City is the first movie available starting today
Toronto—September 24, 2008—Alliance Films today announced that movies from the largest Canadian film distributor will be available for purchase and rent on the iTunes® Store in Canada (www.itunes.ca) beginning today. The first film on offer is the 2008 summer smash hit SEX AND THE CITY as part of a package of movies distributed in Canada by Alliance Films.
Alliance Films now significantly expands its online presence by providing new release and catalogue titles from amongst its 15,100 hours of programming on iTunes. Noah Segal, Executive Vice President of Home Entertainment said, “iTunes is a perfect fit with Alliance Films' strategy of providing the most diverse, sought-after movies to Canadian audiences in high quality and on multiple platforms.”
Movie purchases and rentals feature iTunes' legendary ease of use, which makes discovering and enjoying movies as simple and easy as buying music on iTunes has always been. iTunes Movie Rentals also features hundreds of titles available in stunning high definition, perfect for viewing on a widescreen TV with Apple TV®.
Alliance Films is the largest Canadian distributor with rights to many of the biggest Hollywood movies. Recent hits have included SEX AND THE CITY, JOURNEY TO THE CENTRE OF THE EARTH 3D, BURN AFTER READING, THE WOMEN, and RIGHTEOUS KILL. Alliance is consistently among the top three highest grossing distributors and, on the recent September 19 weekend, its combined market share was an unprecedented 53% of all box office receipts in Canada.
The iTunes Store is the world's most popular online music, TV and movie store. With Apple's legendary ease of use, pioneering features such as iTunes Movie Rentals, integrated podcasting directory, iMix playlist sharing, the ability to turn previously purchased tracks into complete albums at a reduced price, and seamless integration with iPod and iPhone, the iTunes Store is the best way for Mac® and PC users to legally discover, purchase and download music and video online.
Alliance Films is a leading distributor of motion pictures in Canada, with motion picture distribution operations in the United Kingdom and Spain. The Company distributes filmed entertainment to theatres, on DVD, online and to television broadcasters. Alliance Films holds the Canadian distribution rights to the productions of leading independent studios, including New Line Cinema, Focus Features, The Weinstein Company, Overture Films, A Bigger Boat, Grosvenor Park and Relativity Media.