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All models.
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MacBook Air
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From
$999
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NEW
MacBook Pro
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From
$1599
Pre-order
NEW
iMac
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From
$1299
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NEW
Mac mini
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From
$599
Pre-order
Mac Studio
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From
$1999
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Studio Display
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From
$1599
Buy
Mac Pro
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From
$6999
Buy
Pro Display XDR
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From
$4999
Buy
Shopping guides.
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COMPARE ALL MODELS
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MAC SPECIALIST
Shop one on one with a Mac Specialist.
Ways to save.
Find what works for you.
LOW MONTHLY PAYMENTS
Pay 0% APR over 12 months when you choose to check out with Apple Card Monthly Installments.²
APPLE TRADE IN
Trade in your device, get credit toward a new one.¹
APPLE CARD
Get 3% back in Daily Cash with Apple Card.
CERTIFIED REFURBISHED
Shop refurbished Apple products backed by a one‑year warranty.
The Apple Store difference.
Even more reasons to shop with us.
Setup and support.
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ONE-ON-ONE GUIDANCE
Meet your new Mac with Personal Setup.
From setup to the latest features, get tips from a Specialist in an online session.
EASY DATA TRANSFER
New Mac? See how easy it is to move your content over.
TODAY AT APPLE
Join us to discover the best of Mac.
Get started or explore what’s new in free sessions at the Apple Store.
The Mac experience.
Designed to connect with everything Apple.
APPLE INTELLIGENCE
Write, express yourself, and get things done effortlessly.
WHY MAC
Incredible power. Incredibly simple.
ICLOUD+
Get more storage and great new ways to protect your privacy.
APPLE TV+
Watch new Apple Originals every month.°
APPLE AT COLLEGE
Ace it all with Apple.
Take your learning to the next level with Mac.
APPLE AT WORK
Power your workplace with Apple hardware, software, and services.
Six Apple services. One easy subscription.
Special savings.
Exclusive savings for education, business, and more.
EDUCATION
Save on a new Mac with special education pricing.
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BUSINESS
From enterprise to small business, we’ll work with you.
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GOVERNMENT
Special pricing is available for state, local, and federal agencies.
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VETERANS AND MILITARY
Active and veteran members may be eligible for exclusive savings.
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