Get credit toward iPhone 16 or iPhone 16 Pro when you trade in an eligible smartphone.Get credit toward iPhone 16 or iPhone 16 Pro when you trade in an eligible smartphone.1 Shop iPhone
When it comes to purchasing a new iPhone, there’s no better place to buy than Apple. For all your questions about carrier support, payment options, and getting your new iPhone set up, we have all the answers you need.
ShopFor sure. We can easily activate your new iPhone so you can keep your same number and rate plan, saving you a trip to the carrier’s store. A Specialist can even help you get connected via phone or chat. Show more Show less
Every iPhone you buy from us online or in an Apple Store is unlocked, with the exception of a few carrier financing options. With an unlocked iPhone, you’re free to go with the carrier of your choice. Show more Show less
You can easily stick with the carrier plan you have. If you’re looking to switch, stop by your nearest Apple Store or call 1-800-MY-APPLE. We can talk about what’s best for you. Show more Show less
Not necessarily. While many carriers have special offers for buying an iPhone, most of those promotions are also available in an Apple Store. Come in or call a Specialist and let us know what you’re looking for. There’s a good chance we can find an option that works for you. Show more Show less
Have more questions about carrier support?
Chat nowDefinitely. You’ll get 3% Daily Cash back on the purchase of your new iPhone and any accessories when you buy from Apple. Or if you’d rather pay for your iPhone monthly, just choose Apple Card Monthly Installments at checkout as your payment option and get interest-free payments and 3% Daily Cash, all up front.2 Show more Show less
Learn more about Apple Card Learn more about Apple Card Monthly Installments
Absolutely. We offer competitive trade‑in values that you can use to lower the cost of your new iPhone, or get back on a gift card.1 If your trade‑in doesn’t have any monetary value, we can recycle it for free. And if you have any old devices lying around, you can trade those in, too. Show more Show less
We have an option for that. With the iPhone Upgrade Program, you can get the latest iPhone every year with AppleCare+ coverage included.4 Interested? Just chat, call, or visit an Apple Store to learn more from a Specialist. Show more Show less
Have more questions about payment options?
Chat nowYou bet. Whether you buy online or in an Apple Store, it’s quick and easy to get your new iPhone set up the way you like. Whether you visit us in a store or join a Personal Setup session online, we’ll help transfer your contacts and photos, show you how to set up privacy and security features like Face ID or Touch ID, and more. Show more Show less
Not at all. If you back up your data on your current iPhone to your computer or iCloud before you come in or before your online Personal Setup session, we can move everything over in a snap. If you’re not able to back up beforehand, we can move all your data over using Quick Start when we set up your new iPhone.
If you’re switching to iPhone from Android, you can securely transfer your stuff in just a few taps with the Move to iOS app. And with iOS 18, you’ll have temporary access to all the iCloud storage you need to back up all your apps and data — so moving everything to your new iPhone is easier than ever.
Show more
Show less
Totally. We take privacy very seriously at Apple. What’s on your iPhone is your business. Getting your new device set up the way you like it is ours. If you trade in with us online, we’ll show you how to erase all the data from your iPhone before you send it in. And if you trade in at an Apple Store, we’ll erase all the data right then and there. Show more Show less
Your new iPhone comes with one year of hardware repair coverage and 90 days of tech support. With AppleCare+, you can extend that coverage and get unlimited incidents of accidental damage coverage. Or you can upgrade to AppleCare+ with Theft and Loss for an additional cost.5 Show more Show less
Have more questions about setting up your iPhone?
Chat nowTitanium with textured
matte glass back
Action button
Apple Intelligence7
Dynamic Island
A magical way to interact with iPhone
A18 Pro chip
with 6-core GPU
Camera Control
Easier way to capture
Faster access to photo and video tools
Pro camera system
48MP Fusion 48MP
Ultra Wide Telephoto
Super-high-resolution photos (24MP and 48MP)
Next-generation portraits with Focus and Depth Control
Dolby Vision up to
4K at 120 fps
Spatial photos and videos
Latest‑generation Photographic Styles
48MP macro photography
optical zoom range
Emergency SOS
Emergency SOS
via satellite8
Crash Detection9
Roadside Assistance
via satellite8
Messages via satellite8
Up to 33 hours
video playback10
USB-C
Supports USB 3
Face ID
Aluminum with
color‑infused
glass back
Action button
Apple Intelligence7
Dynamic Island
A magical way to interact with iPhone
A18 chip
with 5-core GPU
Camera Control
Easier way to capture
Faster access to photo and video tools
Advanced
dual-camera system
48MP Fusion 12MP Ultra Wide
Super-high-resolution photos (24MP and 48MP)
Next-generation portraits with Focus and Depth Control
Dolby Vision up to
4K 60 fps
Spatial photos and videos
Latest‑generation Photographic Styles
optical zoom range
Emergency SOS
Emergency SOS
via satellite8
Crash Detection9
Roadside Assistance
via satellite8
Messages via satellite8
Up to 27 hours
video playback10
USB-C
Supports USB 2
Face ID
Aluminum with
color‑infused
glass back
Ring/Silent switch
Dynamic Island
A magical way to interact with iPhone
A16 Bionic chip
with 5-core GPU
Advanced
dual-camera system
48MP Main 12MP Ultra Wide
Super‑high‑resolution
photos (24MP
and 48MP)
Next‑generation portraits
with Focus and
Depth Control
optical zoom range
Emergency SOS
Emergency SOS
via satellite8
Crash Detection9
Roadside Assistance
via satellite8
Messages via satellite8
Up to 26 hours
video playback10
USB-C
Supports USB 2
Face ID
Retina HD
display
Aluminum and glass
Ring/Silent switch
A15 Bionic chip
with 4-core GPU
Single-camera
system
12MP Main
Portrait mode with
Depth Control
optical zoom range
Emergency SOS
Up to 15 hours
video playback11
Lightning
Supports USB 2
Touch ID
Need some help? Chat now, call 1-800-MY-APPLE, or find a store.
After your new iPhone is set up just the way you like it, ask about our free Today at Apple sessions. Learn essential photo skills. Bring your videos to life in all-new ways. Or see how easy it is to create music.
